Cookies information

Cookies are small text files that are placed on your computer by the websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The use of cookies is now standard for most websites. If you are uncomfortable with the use of cookies, you can manage and control them through your browser, including removing cookies by deleting them from your ‘browser history’ (cache) when you leave the site.

Types of cookies

  • ‘Session’ cookies remain in your browser during your browser session only, ie until you leave the website.
  • ‘Persistent’ cookies remain in your browser after the session (unless deleted by you).
  • ‘Performance’ cookies collect information about your use of the website, such as webpages visited and any error messages; they do not collect personally identifiable information, and the information collected is aggregated such that it is anonymous. Performance cookies are used to improve how a website works.
  • ‘Functionality’ cookies allow the website to remember any choices you make about the website (such as changes to text size, customised pages) or enable services such as commenting on a blog.

Use of cookies by Strategy&

The following table explains the way in which we use cookies on this website.

Cookie

 

Name

 

Purpose

 

Type

 

Duration

CloudFlare   __cfduid   The "__cfduid" cookie is set by the CloudFlare service to identify trusted web traffic. It does not correspond to any user id in the web application, nor does the cookie store any personally identifiable information.
https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-CloudFlare-cfduid-cookie-do-
  Third Party   5 years
ShareThis   __unam   The "__unam" cookie is set as part of the ShareThis service and monitors "click-stream" activity, e.g. web pages viewed, navigation from page to page, time spent on each page etc. The ShareThis service only personaly identifies you if you have seperately signed up with ShareThis for a ShareThis account and given them your consent. See more at: http://sharethis.com/privacy.   Third Party   3 years
Google Analytics   __utma   This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com/gx, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com/gx and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.   First Party Persistent   2 years from set/ update.
Google Analytics   __utmb   This cookie is used to establish and continue a user session with pwc.com/gx. When a user views a page on pwc.com/gx, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on pwc.com/gx; this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on pwc.com/gx for longer than 30 minutes.   First Party Persistent   30 minutes from set/ update.
Google Analytics   __utmc   Historically, this cookie operated in conjunction with the __utmb cookie to determine whether or not to establish a new session for the user. For backwards compatibility purposes with sites still using theurchin.js tracking code, this cookie will continue to be written and will expire when the user exits the browser. However, if you are debugging your site tracking and you use the ga.js tracking code, you should not interpret the existence of this cookie in relation to   First Party Persistent   Not set.
Google Analytics   __utmv   This cookie is not normally present in a default configuration of the tracking code. The __utmvcookie passes the information provided via the _setVar() method, which you use to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmccparameter. This cookie is only written if you have added the_setVar() method for the tracking code on your website page.   First Party Persistent   2 years from set/ update.
Google Analytics   __utmz   This cookie stores the type of referral used by the visitor to reach pwc.com/gx, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within pwc.com/gx. The cookie is updated with each page view to pwc.com/gx.   First Party Persistent   6 months from set/ update.
Google Analytics   _ga   This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits strategyand.pwc.com, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to strategyand.pwc.com and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.   First Party Persistent   2 years from set/ update.
Core Motives   cm_campid|1166   This cookie allows CoreMotives to group all the Web Page Views and the Session to a CRM Campaign, if there is one.   First Party Persistent   On browser close.
Core Motives   cm_medium|1166   This cookie allows CoreMotives to capture if the visitor came from a Mailing or other source.   First Party Persistent   On browser close.
Core Motives   cm_mid|1166   This cookie allows CoreMotives to group all the Web Page Views to the Mailing in CRM.   First Party Persistent   On browser close.
Core Motives   cm_sid|1166   This cookie allows CoreMotives to capture and group all the different pages viewed during the session.   First Party Persistent   On browser close.
Core Motives   cm_submittedforms|
1166
  This cookie stores an ID that allows CoreMotives to track if this Visitor has submitted a CoreMotives Web Form before. This cookie is set not to expire on browser close.   First Party Persistent   5 years
Core Motives   cm_vid|1166   This cookie allows CoreMotives to track returning visitors to your site.   First Party Persistent   5 years
Booz & Company   sid   This cookie allows booz.com to track visitor sessions across booz.com sub-domains such as alumni.booz.com.   First Party Persistent   On browser close.